Lines of Work

  • LINES OF WORK:
    HEAD OF TRAFFIC

    LINES OF WORK:
    HEAD OF TRAFFIC

    29 April 2019

    Managing workflow, assigning projects, ensuring work is delivered on time and on budget – traffic is one of the most vital behind-the-scenes roles. Meet the mission controllers.

  • LINES OF WORK:
    ACCOUNT DIRECTOR

    LINES OF WORK:
    ACCOUNT DIRECTOR

    27 February 2019

    One of the most demanding positions in advertising requires a blend of attention to detail, authority, business flair, people skills, flexibility and – yes – a love of creativity. Find out how account people walk the high wire.

  • LINES OF WORK: STRATEGIC PLANNER

    LINES OF WORK: STRATEGIC PLANNER

    31 January 2019

    What exactly is the job description of a strategic planner? What role do they play in the agency team? What are the skills needed to become a strategist? We meet the thinkers.

  • LINES OF WORK: COPYWRITING IN THE DIGITAL ERA

    LINES OF WORK: COPYWRITING IN THE DIGITAL ERA

    06 January 2019

    What does the job title “copywriter” mean in the 21st century? We asked the experts.