Global Headline Makers

  • GLOBAL HEADLINE MAKERS:
    ALEX PASINI, SID LEE (FRANCE)

    GLOBAL HEADLINE MAKERS:
    ALEX PASINI, SID LEE (FRANCE)

    03 July 2017

    The Paris outpost of Canadian agency Sid Lee has always been considered something of an outlier in the French advertising landscape. Here Alex Pasini, SVP Global Alliances, explains its evolution into a force to be reckoned with.

  • GLOBAL HEADLINE MAKERS:
    BECK'S AND SERVICEPLAN (GERMANY)

    GLOBAL HEADLINE MAKERS:
    BECK'S AND SERVICEPLAN (GERMANY)

    13 June 2017

    Putting the consumer at the core: Beck's and its agency Serviceplan talk about the process that led to the brand's youth-oriented campaign, "You make it legendary."

  • GLOBAL HEADLINE MAKERS:
    SANDRINE HUIJGEN (NETHERLANDS)

    GLOBAL HEADLINE MAKERS:
    SANDRINE HUIJGEN (NETHERLANDS)

    30 May 2017

    Cloudfactory's Sandrine Huijgen made an unusual journey from client to creative, and from storyteller to "story doer". Click here to find out how she and her team are helping brands make a positive contribution.

  • GLOBAL HEADLINE MAKERS: HUNGRY AND FOOLISH (FRANCE)

    GLOBAL HEADLINE MAKERS: HUNGRY AND FOOLISH (FRANCE)

    24 April 2017

    Hungry and Foolish are the latest in a wave of agencies who are shaking up the French ad scene. Here they tell us how they reinvented their business by thinking outside the box. Don't groan - this time we mean it literally. Click here to read their story.

  • GLOBAL HEADLINE MAKERS:
    TAHAAB RAIS (DUBAI)

    GLOBAL HEADLINE MAKERS:
    TAHAAB RAIS (DUBAI)

    21 March 2017

    This month's Headline Maker is a strategist, but one with considerable creative flair. Tahaab Rais, regional head of strategic planning (MENA) at FP7/McCann and regional director (MENA), McCann Truth Central, talks about the relationship between maths and imagination and tells us why taxi drivers know best.

  • GLOBAL HEADLINE MAKERS:
    PEDRO BEXIGA AND MARCELO LOURENÇO, FUEL (PORTUGAL)

    GLOBAL HEADLINE MAKERS:
    PEDRO BEXIGA AND MARCELO LOURENÇO, FUEL (PORTUGAL)

    21 February 2017

    This month’s Headline Makers are the creative directors of Fuel, Lisbon. Pedro Bexiga and Marcelo Lourenço are applying the rules of the golden age of Portuguese advertising to the digital era – and coming up with ads that connect.

  • GLOBAL HEADLINE MAKERS:
    ROSIE BARDALES (UK)

    GLOBAL HEADLINE MAKERS:
    ROSIE BARDALES (UK)

    10 January 2017

    Having travelled the world, Texas-born Rosie Bardales is at home as ECD of a French agency’s London office. Here she talks about the city's magnetic pull and the impact of cosmopolitan surroundings on creativity.

  • GLOBAL HEADLINE MAKERS:
    KATIE KEITH (UK)

    GLOBAL HEADLINE MAKERS:
    KATIE KEITH (UK)

    08 December 2016

    It's the first time we've put somebody from a production company in the Headline Makers slot. But it makes sense that our chosen candidate is Katie Keith, "first lady" of London's Rattling Stick, whose directors have worked on projects ranging from Barnardo's to Bond. Click here to find out how Katie juggles her impressive workload.

  • GLOBAL HEADLINE MAKERS:
    CHRISTOPH BECKER (US)

    GLOBAL HEADLINE MAKERS:
    CHRISTOPH BECKER (US)

    08 November 2016

    This month's headline maker is Christoph Becker, CEO and chief creative officer of Gyro. Becker and his network are transforming perceptions of B2B advertising. To find out how, read on.

  • GLOBAL HEADLINE MAKERS:
    CAROLINE DURET (FRANCE)

    GLOBAL HEADLINE MAKERS:
    CAROLINE DURET (FRANCE)

    12 October 2016

    In this month's Headline Makers column, Caroline Duret of RadiumOne's Paris office not only demistyfies the new metier of "data-driven marketing" for us, but makes it sound like an exciting career option.

  • GLOBAL HEADLINE MAKERS:
    MARK FORGAN & JAMIE STANDEN (FRANCE via NEW ZEALAND)

    GLOBAL HEADLINE MAKERS:
    MARK FORGAN & JAMIE STANDEN (FRANCE via NEW ZEALAND)

    22 September 2016

    Each month we profile a creative talent in the news. This time we have two guests: Mark Forgan and Jamie Standen, who travelled all the way from New Zealand to make their mark on France. At Rosapark, they're working on some of the country's best-known brands.

  • GLOBAL HEADLINE MAKERS:
    CHRISTINE REMOVILLE (FRANCE)

    GLOBAL HEADLINE MAKERS:
    CHRISTINE REMOVILLE (FRANCE)

    25 August 2016

    Continuing our series of interviews with ad folk in the news. This time we head slightly out of our comfort zone to meet Christine Removille of Accenture Interactive, which was billed by Advertising Age as "the world's largest and digital agency". Find out why traditional agencies are keeping a wary eye on it.

  • GLOBAL HEADLINE MAKERS:
    MATT EDWARDS (UK)

    GLOBAL HEADLINE MAKERS:
    MATT EDWARDS (UK)

    16 August 2016

    Every month, we feature an ad industry talent who's making headlines. A storied British agency with global reach, WCRS has come roaring back to relevancy. Chief executive Matt Edwards tells us how it was done – with an aside about football.

  • GLOBAL HEADLINE MAKERS:
    DMITRY TUTKOV (RUSSIA)

    GLOBAL HEADLINE MAKERS:
    DMITRY TUTKOV (RUSSIA)

    19 July 2016

    Every month we interview a creative talent making headlines in their home market. This month it's the turn of Dmitry Tutkov, co-founder of Russian agency TutkovBudkov, which helped to create the jaw-dropping zero gravity video by rock band OK Go and S7 Airlines.

  • GLOBAL HEADLINE MAKERS:
    BALAZS POCZE (HUNGARY)

    GLOBAL HEADLINE MAKERS:
    BALAZS POCZE (HUNGARY)

    29 June 2016

    Every month, we profile a creative talent making headlines in their home market. We bumped into Balázs Pőcze, co-founder and creative director of Mito, while judging the Hipnózis Awards, run by Kreatív magazine in Hungary.

    Balázs explained, among other things, how to run a risky 24-hour campaign when there's no guarantee that things will go your way...

     

  • GLOBAL HEADLINE MAKERS:
    PAUL GREGSON & JONO FLANNERY (AUSTRALIA)

    GLOBAL HEADLINE MAKERS:
    PAUL GREGSON & JONO FLANNERY (AUSTRALIA)

    30 May 2016

    Following a recent visit to Australia for our Epica Awards Showcase, we were told of a creative duo who save people from sharks and bring unsung heroes into the spotlight. They had to be worth interviewing, right?

    Click here to meet art director Paul Gregson and copywriter Jono Flannery of M&C Saatchi Australia.

  • GLOBAL HEADLINE MAKERS:
    MIKE NICHOLSON (UK)

    GLOBAL HEADLINE MAKERS:
    MIKE NICHOLSON (UK)

    02 May 2016

    Every month, Epica - the only global creative awards judged by the specialist press - interviews a creative talent who's making headlines.

    After a career that has embraced the biggest traditional agencies and racy independents, Mike Nicholson has been appointed ECD of Brave - the feisty UK agency whose blend might be the perfect foil for his talents.

  • GLOBAL HEADLINE MAKERS:
    JOANNA MONTEIRO (BRAZIL)

    GLOBAL HEADLINE MAKERS:
    JOANNA MONTEIRO (BRAZIL)

    30 March 2016

    Our regular column features creative stars who are making headlines. In this edition we chat to Joanna Monteiro, the chief creative officer of FCB Brasil. Among other things, she shares her thoughts on the challenges facing women in advertising.

  • GLOBAL HEADLINE MAKERS:
    ADELA KUDRNOVA (CZECH REPUBLIC)

    GLOBAL HEADLINE MAKERS:
    ADELA KUDRNOVA (CZECH REPUBLIC)

    02 March 2016

    An unusual Czech design magazine has launched a matchmaking service for creative talents and brands. Meanwhile, the magazine’s editor, Adéla Kudrnová, makes a strong case for the renaissance of print. 

     

  • GLOBAL HEADLINE MAKERS:
    JUAN PABLO VALENCIA (KAZAKHSTAN)

    GLOBAL HEADLINE MAKERS:
    JUAN PABLO VALENCIA (KAZAKHSTAN)

    01 February 2016

    Our regular column features creative stars who are making headlines. In this edition we meet Juan Pablo Valencia. Hailing from Chile, Juan Pablo recently became ECD of Cheil Kazakhstan. But he has spent several years putting the country on the creative map.

  • GLOBAL HEADLINE MAKERS:
    LEVAN LEPSVERIDZE (GEORGIA)

    GLOBAL HEADLINE MAKERS:
    LEVAN LEPSVERIDZE (GEORGIA)

    17 December 2015

    Every month we profile a creative star making headlines in their home market. This month, meet Levan Lepsveridze, co-founder and creative director of Leavingstone in Tbilisi, Georgia.

    We caught up with Levan at the Epica Days event in Tbilisi, a three-day showcase of Epica winners and local creative work.

     

  • GLOBAL HEADLINE MAKERS:
    MARKO ROMCEVIC (SERBIA)

    GLOBAL HEADLINE MAKERS:
    MARKO ROMCEVIC (SERBIA)

    28 October 2015

    Every month we interview a creative talent who's making headlines. Meet Marko Romcevic from Belgrade, who with his partner Dusan Adamovic is giving his ideas away...for a good cause, naturally. 

    Their project is #CrazyEnoughToChangeTheWorld

  • GLOBAL HEADLINE MAKERS:
    NICOLAS CRESCI (ARGENTINA)

    GLOBAL HEADLINE MAKERS:
    NICOLAS CRESCI (ARGENTINA)

    14 October 2015

    Every month we profile a creative star making headlines in their home market. This time we meet Nicolás Cresci, who (with his business partner at the agency iURL) has just launched the first virtual reality studio in Latin America.

  • GLOBAL HEADLINE MAKERS:
    KAYLI VEE LEVITAN (SOUTH AFRICA)

    GLOBAL HEADLINE MAKERS:
    KAYLI VEE LEVITAN (SOUTH AFRICA)

    30 September 2015

    Each month, Epica profiles a creative star recommended by one of the journals or websites on our jury. Mark Lives in South Africa nominated Kayli Vee Levitan, copywriter at M&C Saatchi Able in Cape Town and co-founder of The Street Store - a local charity initiative that became a global phenomenon.

  • GLOBAL HEADLINE MAKERS:
    MICHAL KOBIERZEWSKI (POLAND)

    GLOBAL HEADLINE MAKERS:
    MICHAL KOBIERZEWSKI (POLAND)

    24 August 2015

    Each month, we profile a creative star making headlines in their home market. This month's candidate is Michał Kobierzewski, Creative Director of The Digitals in Warsaw. We first met Michał at a digital advertising conference in Warsaw organised by our Estonian jury member Best Marketing.

  • GLOBAL HEADLINE MAKERS:
    RODRIGO TARQUINO (COLOMBIA)

    GLOBAL HEADLINE MAKERS:
    RODRIGO TARQUINO (COLOMBIA)

    27 July 2015

    Every month, Epica profiles a creative star making headlines at one of the magazines on our jury. This month P&M in Colombia nominates Rodrigo Tarquino, Chief Creative Officer of Publicis Colombia.

  • GLOBAL HEADLINE MAKERS:
    ROMAN FIRAINER (RUSSIA)

    GLOBAL HEADLINE MAKERS:
    ROMAN FIRAINER (RUSSIA)

    15 June 2015

    Each month, Epica profiles a creative star making headlines at one of the magazines on our jury. This month, Sostav in Russia nominates Roman Firainer, Executive Creative Director at Instinct.

  • GLOBAL HEADLINE MAKERS:
    ANDRE TOLEDO SALVADOR (SPAIN)

    GLOBAL HEADLINE MAKERS:
    ANDRE TOLEDO SALVADOR (SPAIN)

    27 May 2015

    Each month, Epica profiles a creative star making headlines at one of the magazines on our jury. This month, Codigo magazine in Peru nominates André Toledo Salvador, a Peruvian copywriter at Lola in Madrid.

  • GLOBAL HEADLINE MAKERS:
    ALJOSA BAGOLA (SLOVENIA)

    GLOBAL HEADLINE MAKERS:
    ALJOSA BAGOLA (SLOVENIA)

    24 April 2015

    Each month, Epica profiles a creative making headlines at one of the magazines on our jury. This time we take a look at the work of Aljoša Bagola, Executive Creative Director of Pristop in Slovenia, nominated by Marketing Magazin.

  • GLOBAL HEADLINE MAKERS:
    MERLEE JAYME (PHILIPPINES)

    GLOBAL HEADLINE MAKERS:
    MERLEE JAYME (PHILIPPINES)

    19 March 2015

    Each month, Epica profiles a creative star making headlines at one of the magazines on our international jury. Adobo in the Philippines nominates Merlee Jayme, Co-Founder and Chief Creative Officer at DM9 Jayme Syfu, Manila.

  • GLOBAL HEADLINE MAKERS:
    CAN FAGA (TURKEY)

    GLOBAL HEADLINE MAKERS:
    CAN FAGA (TURKEY)

    10 February 2015

    Each month, Epica profiles a creative star making headlines at one of the magazines on our international jury. Marketing Türkiye nominates Can Faga, Chief Creative Officer at Lowe Istanbul.